Tour operators eye niches
Chiang Mai’s Mice sector exploring options
With the pandemic predicted to persist, limiting face-to-face connections among people, Mice (meetings, incentives, conventions and exhibitions) business travellers remain anchored at home.
Tourism operators in Chiang Mai, a Mice city promoted by the Thailand Convention and Exhibition Bureau (TCEB), has been hit particularly hard by the dearth of international arrivals.
Sittipong Wongsomboon, general manager of Northern Smile Travel, a Chiang Mai-based destination management company, said the main target market in the province is international arrivals,…
