Tinder released its third quarterly earnings report for the Match Group, revealing that this quarter has doubled Tinder messaging and usage from the end of February. Or before the epidemic situation becomes severe as well And with different lockdown scenarios, Tinder members are turning to create and share culture on Tinder into a new color for 2020.
Tinder surveyed the profiles of Thai members for the past 2020 and summarized the following 10 hot trends that happened on Tinder in 2020.
1) Tinder is the 2020 gathering place for shrugs.
One of the most used emojis on Tinder in 2020 is ????????♀️ as its members remain confused by the uncertain future.
2) We fell in love with nature again.
Gen Zs have turned to Tinder to campaign for everyone to help stop the PM 2.5 crisis, and this year they talked about loving the world. More than twice as compared to 2019, especially during Lockdown that the members are turning to start a new hobby. Like planting tiny trees in their homes
3) We only talk about epidemics on Tinder.
The term “quarantine” began to be referenced in March this past. In addition, the boring lockdown made everyone turn to hilarious conversation starters, solving the stress of unpredictable situations.
4) TikTok x Tinder, the perfect match
Tinder has become the place for Gen Z to find teams to conquer TikTok challenges, generating 14 times more talk of TikTok in 2020 than 2019!
5) A mask is a dating essential.
The Tinder members gathered together. Put on a mask together More and more mentions of masks started to appear on Tinder profiles since March.
6) Crispy pork with beer Become the Best Partner of 2020
This year, no one still has the mood to sip wine and enjoy cheese. Because the sentence Find friends to eat beer Continues to be positioned as the motto of the year 2020, with the hottest trends this year It is inevitable that the Air Fryer comes with a popular companion menu such as crispy pork for a beer pair.
7) Solve the boredom of WFH by swiping for new matches. During lockdown
During this epidemic spreading Maybe we want to stay in the house. Resulting in setting up a short profile, easy to understand, at home, stop infection for the nation, and I live without noticeable I like normal, I like being at home, I like nature, I like cats and I like you.
8) We look for new friends to play together with spaced games.
Dating is at its peak of creativity, not drinking, not going to bars, but looking for people to play Animal Crossing (AC), RoV and LoL together, which Animal Crossing is most talked about between June and July.
9) Road trip has become a hot topic of getting to know new people on Tinder.
After the lockdown was released, the members were all excited about going out. Making the car emoji become a symbol of many people’s travels And 47% more usage on Tinder than between 2020 and 2019, and even though Thais do not have the opportunity to travel abroad. But we are still able to travel within the country In addition, during the past March and April. The members also used the Passport feature to get themselves pinned to make new friends in cities around the world, with Tinder’s top five cities in Thailand: Seoul, London, Tokyo, Bangkok and New York respectively.
10) Lockdown training us to get fit.
There are many members who turn to exercise to conquer the lockdown. To be sure to still win every match, ‘get fit’ has become one of the most popular trends to spice up the year 2020, as profiles start to say “sports” or ” Sports ”increased by 35% in March compared to 2019 and 2020, including the increase in” fitness “since March. And there is a 67% increase in the number of talks compared to 2019.
