TikTok is set to launch Brand Mission in late 2022, making it easier to integrate video content into campaigns.

TikTok is launching a new feature called ‘Branded Mission’ to help brands find creators who are compatible with their brands and want to engage with them more easily. If that creator able to create content that aligns with the brand’s advertising The two sides also had more opportunities to work together.

Short video platform TikTok has introduced the TikTok Branded Mission in Newsroom That this idea came from users who wanted to create a great synergies between brands and small creators to work together and earn income.

Brand Mission is a new ad solution that will help marketers collect video content from creators on TikTok and turn that quality content into creative. This is a quality match between brands and creators. But will it be enough to become a new standard in the digital marketing industry? Must wait to see the response from both sides first.

many marketers Still wondering how the Branded Mission feature will help brands look for creators?

• The platform allows brands to recruit communities. can participate in the campaign to inspire others I want to keep doing this until the virus goes viral.
• Or create an ad campaign through creators who are ready to create content. meet the needs of the brand
• If any content resonates with the brand Brands can also press to promote ads to increase visibility.
• The condition is that creators to be selected by the brand must be at least 18 years old and have more than 1,000 followers.
• The issue of revenue and the share between brands and creators needs to be thoroughly researched before making a decision together.
• Content that can be promoted It must be organically created content. Not content that is already doing advertisements together.

However, this ad format will be fully operational by the end of 2022 if marketers or brands are interested. Let’s study the details and prepare to use it.

Source: TikTok For Business, SocialMediaToday