Maneerat Anulomsombut, CEO of Sea Thailand, the operator of the e-commerce platform Shopee, said Covid-19 has accelerated Thailand’s online shopping trend as merchants adopt the new technology.
She said 81 per cent of Thai small and medium enterprises (SMEs) are using the e-commerce ecosystem to overcome Covid-19 by reaching more customers outside their local areas.
“Thai SMEs have also witnessed increases of up to 370 per cent in total sales after shifting to e-commerce, while 82 per cent of SMEs reported an increase in household income due to e-commerce,” she said.
She added that Sea Thailand is supporting micro, small and medium enterprises (MSMEs) via Shopee in three ways:
First by helping them set up on the e-commerce platform, then by handing them the Shopee tools and technology to grow their business, and finally by opening doors to new markets in Shopee’s Southeast Asia…
