The Ministry of Culture has announced that it will be promoting 16 distinctive festivals from across the country on the international stage, as part of the government’s Bio-Circular-Green economic model and a drive to promote Thailand’s five soft-power foundations of food, film, festival, fight, and fashion.
These festivals are unique to their locations and provide insight into the diverse cultural traditions that Thailand has to offer. Some of the most famous festivals, such as Songkran and Loi Krathong, are already well-known around the world.
The aim of promoting these festivals, which is to further highlight the kingdom’s cultural traditions and to generate more revenue for local communities, is in line with a recent shift by the tourism industry in Thailand towards more sustainable and responsible tourism.
These festivals, ranging from religious ceremonies to…