Brand eyes move to hotels, homeware
The Thai Silk Co, the operator of the Jim Thompson brand, is undergoing a transformation from a silk-focused enterprise to a pioneering iconic lifestyle company, with plans to diversify into the hotel and homeware sectors over the next 3-5 years.
Jim Thompson yesterday announced the grand opening of the Jim Thompson Heritage Quarter, marking a milestone in establishing its presence as Asia’s first iconic global lifestyle brand.
Frank…
