Five Star Chicken, in collaboration with BBDO Bangkok, has launched a visually quirky and heartwarming campaign that will make you rethink your social media habits. Last year, they brought us “The Movies That Made From Us” and this year, they’re back with another hit campaign that is sure to make you smile and feel all mushy inside.
Last week, three famous Thai TikTokers had their accounts taken over by each other’s adorable parents and grandparents, who transformed into travel vloggers, mini soap opera stars, and even Na’vi aliens from the movie Avatar! Their mission? To slide into their own children’s and grandchildren’s DMs and convince them to come home and share a precious meal with them.
Released just in time for the Thai national long holiday, Songkran, when many Thais visit their hometowns to reunite with family, the film was an instant hit, receiving over 5.8 million…
