Thai AirAsia, a leading low-cost airline, has set a goal to command 40% of the passenger market share domestically by the close of 2023. This comes as the airline intends to introduce two additional routes in Japan in the upcoming year.
In a revealing disclosure, Santisuk Klongchaiya, the Chief Executive of Thai AirAsia, mentioned that the airline’s market share in the first half of the current year was 37%, a noticeable increase from the 33% recorded prior to the pandemic. He attributed this growth to the impressive performance of domestic routes, with an average load factor of 94% on 32 routes leading to 21 provinces and eight cross-regional routes.
The Trade Competition Commission has been in conversation with multiple low-cost carriers in Thailand regarding airfares. Santisuk confirmed that the airline has already provided an…
