Thailand Convention and Exhibition Bureau (TCEB) and Thai Airways International Public Company Limited (THAI) sign a deal on 2023 marketing collaboration through trade shows and road shows.
The target is quality meetings and incentive travellers from Asia and Europe. The two parties expect the collaboration will attract at least 500,000 travellers and generate 33 billion baht in revenue.
The collaboration between TCEB and THAI is aimed at promoting Thailand as preferred meetings and incentive travel (MI) destination, both quantitatively and qualitatively, for corporate markets and, thus, driving the national economy along with the development of the MI sector. The two parties will involve in joint marketing to create new business opportunities and international markets.
Mr. Chiruit Isarangkun Na Ayuthaya, President of Thailand Convention and Exhibition Bureau (TCEB), stated…
