Subway Thailand announces the launch of Plant-Based Garlic & Herb Patty in collaboration with MEAT ZERO, a plant-based subsidiary of meat giant CP Foods. The product, created in collaboration with About Passion, is available now across the country.
CP Foods, Thailand’s largest agrifood company, has been increasingly occupied in the field of alt protein. In November 2021, MEAT ZERO launched in Singapore, having already sold 4 million units since its launch in Thailand. In December, CP Foods announced a partnership with US vegan fat startup Lypid, a company developing vegan fat with an animal fat mouthfeel to increase the authenticity of plant-based meats.
Most recently, CP Foods announced a “first-of-its-kind” partnership with Future Meat Technologies this March; the agreement will see the development of cell-cultured meat products for the Asian market.
Thanakorn…
