Many people dream of becoming having their own business or business. But getting a successful business isn’t easy. Because there are so many things to plan and think about. Today, we are the tools to help you start your business in a systematic and efficient way.
Get to know Business Model Canvas Or dividing the overall picture of the business into various topics So that we can see the details of the business Weakness and strength So as not to get lost in the direction of business development to grow
Can be divided into 4 large topics and 9 sub topics as follows
WHAT do what
Value Propositions
Value is the most important aspect of any business. We need to find out what the strength of our products or services are. What is different from the competition? So why do customers have to choose our products or services?
Therefore, before starting a business, it is necessary to determine the values that will meet the needs of customers first. To strengthen the core of the business
HOW
Key Resources
What are our resources? Gather what we have, such as employees, machines, goods, intellectual property, land, etc., and what we need. To be able to create value In order to meet the needs of customers
Key Activities
The main activities used to drive the business What do you need to do? Each business has different duties, whether it be production, transportation, service, etc.
Key Partnerships Key Partnerships
Having a partner or partner will help our business be more efficient. Help spread the risk And reduce operating costs, for example, a restaurant business is an alliance with a delivery delivery business, etc.
Who does it for?
Customer Segments
Who are our customers? Customer groups are large or specific groups. What is the problem with the customer? How will our products or services meet the needs of our customers?
Customer Relationships Customer relationship
How will businesses build and maintain relationships with customers? In order to create a continuous purchase of goods or services That is to maintain the customer base. Leading to repeat purchases and word of mouth
Channels
A channel refers to both a communication channel and a product delivery channel. Which media or platform is the most suitable channel for our customers? What channels do customers see and spend most often? It is a problem that businesses need to analyze well.
Is MONEY worth it?
Cost Structure
Analyze both fixed and non-fixed business costs such as rent, water, electricity, raw materials, employee wages. Including marketing expenses To measure the value between expenditures and income
Revenue Streams Revenue Streams
What methods will the business generate income, such as share of products, services, membership fees or advertising expenses, when analyzing both expenditures and revenues? Will be able to plan effectively
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Business Model Canvas will give us an easy overview of the business. Understand what a value is What is the customer group? What is the cost and income? This will help us see where we need to develop. All parts of the model can be customized to suit the changing business model and situation.
The origin
