South East Asian hotels and resorts urged to grasp the "Green Premium"

(left): PHIST co-organisers, C9 Hotelworks Managing Director Bill Barnett and Greenview Founder and CEO Eric Ricaurte; (right) Bart Callens, Cluster General Manager of host venue SAii Laguna Phuket with Phuket Hotels Association President Bjorn Courage, also organisers of the inspirational event | Photo courtesy of PHIST

Hotels and resorts around Southeast Asia are failing to understand the “green premium” and how to leverage it to attract quality guests, according to leading figures in the region’s hospitality industry.

The message that hotels and resorts are falling behind counterparts in other parts of the globe when it comes to capitalizing on the benefits associated with sustainable tourism was one of the major takeaways from PHIST (Phuket Hotels for Islands Sustaining Tourism), Southeast Asia’s largest sustainability forum, held this week at SAii Laguna where over…

South East Asian hotels and resorts urged to grasp the “Green Premium”

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