It’s about making the brand happy for consumers. It is considered another difficult matter and must be done continuously. Because it must be accepted that consumers have opportunities and choices to make decisions.
Today, thumbsup will show you how to create a happy society according to Ajinomoto’s style.
Since the establishment of the Ajinomoto Group in Thailand since 1960, Ajinomoto as a world-class manufacturer of food and amino acid products. Has been producing and delivering a variety of delicious products and always responding to the needs of consumers.
It also attaches importance to helping solve social problems and creating value through business under the concept “Ajinomoto Creates Shared Value with Society (ASV)” To become a global provider of solutions and innovations related to food and health.
For ASV activities, the Ajinomoto Group places importance on solving social problems in 3 main ways:
- building a healthy society
- Promote efficient use of resources
- Creating a Sustainable World
In order to aim for success in two main goals:
- Reducing the environmental impact of Ajinomoto’s business activities by 50% by 2030 or 2030, aiming to drive the business towards Carbon Neutrality.
- Reducing greenhouse gas emissions to net zero (Net Zero) by 2050 or 2050.
Ajinomoto’s approach to reducing carbon dioxide emissions in Thailand It is dedicated to the prevention of global climate change. Through the integration of concepts, technologies and production processes in every step such as
- Energy production using biomass fuels and solar energy to replace fossil fuels.
- energy conservation
- Improve the production process to use less energy.
by modifying electrical equipment Develop innovation in machinery Including the use of alternative and renewable energy. in the production process
An example of a green factory management model can be seen from Ajinomoto Kamphaeng Phet Factory. that can be visited throughNew virtual factory visit platform”, which was launched in September 2022.
Promotion and goals of maximizing resource utilization
Data from the Food Waste Index Report of the United Nations Environment Program (UN Environment Program) reveals that each year, more than 1.3 billion tons of food, or one-third of the world’s food production, is consumed. It must become food waste that is wasted and generates up to 8% of greenhouse gases.
Ajinomoto As a global food manufacturing company Therefore, it has continued to promote the management of all business activities in order to maximize the use of resources. Aiming to reduce food waste throughout the value chain under the concept of “TOO GOOD, TOO WASTE”
which was initiated by the Ajinomoto Group From 2018 until the last fiscal year Ajinomoto Thailand has already reduced the amount of food loss and food waste by 43% (or 843 tons) from the target of 50% by 2025 and is continuing to do so today.
By implementing a variety of activities to maximize the use of resources, such as managing the production process without causing waste Proper supply chain management using modern digital technology Aiming to reduce waste in the distribution process, etc.
Optimizing the use of water resources throughout the production process for the most cost-effective and beneficial use of the 3Rs principle.
Driven through every business activity in every factory and establishment. towards becoming “Green Factory” who contribute to the sustainable conservation of water resources and the environment
The company has used high-efficiency technology to treat the water left over from the production process to have a higher quality than required by law before releasing it back to natural water sources. Including recycling in the factory as well. Currently, the company can reduce water consumption per production unit by 91%.
The path to creating a happy society
guidelines “Sustainable Packaging Management” that Ajinomoto Company (Thailand) Co., Ltd. has integrated with products under the Ajinomoto brand, is another one of our serious efforts. especially in the production process in industrial plants Including the process of transporting goods from the factory to the consumer. with the use of a lot of plastic Ajinomoto therefore applies the concept of environmentally friendly packaging to the company’s products.
By reducing the amount of plastic used for wrapping the packaging of some products. as part of helping to solve environmental problems But still able to maintain the good quality of the product as before, such as the cancellation of the use of polyethylene plastic bags (PE Bag) used to wrap the product packaging. “Ajinomoto Monosodium Glutamate” size 1 kg. and food additives “Ros Dee” size 850 g. can reduce the amount of plastic used by 127 tons/year
Considered as a good way to reduce the plastic overflow problem, the path to create a happy society that Ajinomoto has done.
In addition, Ajinomoto It also takes part in improving the quality of life of Thai farmers sustainably from upstream to downstream.
Partner
under the concept “Thai Farmer Better Life Partner” By promoting the use of modern technology for farmers to educate them on soil improvement. develop cassava varieties Push for the Weather Insurance System for cassava growers starting from Kamphaeng Phet Province. and has also established a room for the analysis of spotted leaf disease by DAS-ELISA method since 2021
At present, more than 150,000 seedlings and seedlings are supported to be clean and free from blight disease by setting up an experimental plot within the company. and prepare plots together with farmers for propagating clean cassava seedlings Free from spotted disease and resistant to disease To farmers in the area and nearby provinces, which the company aims to do with farmers in Kamphaeng Phet Province, 500 rai this year and add another 1,000 rai in the next year.
At the same time, we have also cooperated with Kamphaeng Phet Province Agriculture and Kamphaeng Phet Province Commerce. for the comprehensive control of cassava leaf spot disease. The goal is to cut the outbreak cycle of cassava spotted disease to prevent spreading to other areas and to help farmers who are affected by the disease as well.
In this regard, Ajinomoto Contributes to support the use of cassava products of Thai farmers up to 520,000 tons per year by using large amounts of cassava starch as the main raw material for the production of our products.
Examples of factories that are moving forward in preserving the environment
Conducting business activities that help reduce environmental impacts in Ajinomoto Kamphaeng Phet Factory covering from procurement of raw materials, production, and actions to reduce greenhouse gas emissions such as the use of renewable energy or renewable energy. waste management and use of water for maximum efficiency
Including the development of technology that is environmentally friendly. Especially the successful deployment of technology.Cogeneration Power Plant from Biomass” enabling the production of electricity from renewable energy To reduce the use of electricity from energy sources that cause environmental impact. This will help reduce carbon dioxide emissions by more than 50,000 tons/year.
and also developing various technologies That continuously reduces carbon dioxide emissions, such as biomass boiler technology By using rice husk as a biofuel to produce steam used in the production process to reduce fuel oil consumption, installing a Solar Rooftop on the roof of a factory building, etc., which also reduces carbon dioxide emissions by 130,000 tons per year.
However, the factory produces Ajinomoto monosodium glutamate. In Kamphaeng Phet Province, it is still consideredThe prototype of the company’s green factory By opening an opportunity for those who are interested to visit the environmental management viaA 360-degree online virtual factory visit platform. Gives a feeling like traveling to visit the real factory
Highlights “convenient, fun, and easy to learn anywhere, anytime” reflecting the image of being a leading food manufacturer that understands consumer needs. and to reinforce the intention to conduct businesssustainable development (Bio-Circular-Green Economy) along with promoting sustainable environmental management.
All of these are examples of activities that the Ajinomoto Group has always been committed to. on the determination to be “The Ajinomoto Group of Companies that Delivers Solutions and Innovations Related to Food and Health” and is dedicated to reducing environmental impacts under the Ajinomoto Group Creating Value for Society concept or The Ajinomoto Group Creating. Shared Value: ASV” to create a happy society for the future of happiness for everyone. Follow the details at www.ajinomoto.co.th
