Smells like home

Nobody leads a fragrant lifestyle like Paolo Vranjes, whose joie de vivre is kindled by uplifting perfumes.

His grandfather introduced him to the world of scents, and he has ingeniously created his own universe of Dr. Vranjes Firenze’s home and personal fragrances.

“My grandfather was a textile importer and essence collector. I was captivated by the precious transparent bottles containing exciting aromas. I really wanted to know all their secrets,” recalled Vranjes.

Dedicated to his grandpa, the spicy Spezie Rare captures memories of time spent sniffing contents of ampoules and the first time he smelled the green and herbaceous scent of the tomato stalk.

“Perfume enriches our lives. It can evoke people, places and moments, giving access to multi-sensory experiences that bring incomparable well-being and…