Siam Piwat partners with Hyundai Department Store to forge global retail collaboration phenomenon

Mr. Jung Jee Young, President, Hyundai Department Store, expressed, “With a shared commitment to excellence, we have partnered with the Siam Piwat Group, renowned for its global destination shopping centers that have long captured the hearts of tourists. Together, we aim to offer superior benefits and elevate the customer experience. This collaboration also presents a significant opportunity to break down market boundaries and showcase the potential of K-Culture, a highly popular trend in Thailand. Therefore, it is a good opportunity for Thai people with a valuable chance to experience it firsthand. It also encourages small and medium-sized Korean brands to have the market opportunity to abroad. Consequently, it fosters a positive impact on the business of both parties. Moreover, this collaboration will contribute to the enhancement of tourism and the strengthening of Thai-Korean…