Siam Piwat Group of Companies Move forward and join forces 7 global giant retail partners Connect superior benefits for shopping center users to ONESIAM SuperApp.
Mrs. Saranthorn Asawet, Executive Vice President Executive of Shopping Center Business Management Department, Siam Piwat Co., Ltd., revealed that Siam Piwat has used the Collaborate to Win strategy as the heart of its business operations. To create an ecosystem of shared success Increase your business potential without limits
Siam Piwat is the first to take the initiative in joining hands with strong business partners both in Thailand and globally. To provide a superior experience Ready to impress both Thai and foreign customers. and foreign tourists who come to visit continuously
Even shopping centers affiliated with Siam Piwat, such as Siam Paragon, won the most popular brand award in the Tourist Attraction Mall category from the “Marketeer No.1 Brand Thailand 2023” stage and, most recently, the “Best Luxury Lifestyle Mall” award, a shopping center that brings together high-class brands. The most complete luxury Reinforcing being a premium shopping center and is the leader with the highest purchasing power customer base in Thailand.
Ms. Yeo Mui Hong – Ms.Yoko Nakata – Ms. Kung Suan Ai – Ms. Annie Lee – Mr. Yao Yuan
Siam Piwat Group of Companies Leading real estate and retail developer Owner and management of Siam Paragon Siam Center Siam Discovery One of the owners of ICONSIAM and Siam Premium Outlet Bangkok, strengthening the Global Ecosystem by combining cooperation with 7 major retail partners in world-class tourist countries It is also in the process of discussing cooperation in partnering with the Hyundai Department Store to enhance the level of specialness that will be given to both Thai and foreign customers (Global Privilege Partnership).
Global Privilege Partnership is a collaboration with leading global partners including PARCO Shopping Center, Japan, TAIPEI 101, Taiwan, Hong Kong Times Square, Hong Kong, ION Orchard Department Store, Singapore, Pavilion Kuala Lumper, Malaysia, Plaza Indonesia, Indonesia and FOSUN, the People’s Republic of China. which is a business group covering the entire shopping center travel and health services
To increase value in benefits for VIZ members who have ONESIAM SuperApp, with special privileges including: Upgrading your membership status is equivalent to premium membership status to receive maximum benefits. Welcome Gift along with the most special services that provide maximum convenience. Including a personal assistant service that will recommend various services. Within the shopping center, Exclusive Lounge service, limousine service for pick-up and drop-off. When you complete your shopping as scheduled This depends on the availability of services at shopping centers in that country. Through cooperation between Siam Piwat and various partners This global scale will result in over 4 million customers being able to receive benefits per year.
Ms.Yoko Nakata, General Manager of Global Marketing Department, Parco, Japan : “We forge mutually beneficial cooperation in terms of exchanging information and opinions. We are confident that this unique partnership will allow customers to experience Japan’s valuable resources in many places and help support tourism throughout Asia.”
Ms. Annie Lee, Senior Director & Head of Mall Marketing, TAIPEI 101 Taiwan : “This cooperation is not just about retail. But it also helps strengthen tourism and cultural relations between Thailand and Taiwan. This makes the tourism industries of both countries a win for both sides.”
Mr. Vernon Ma, Senior Manager – Promotions & Center Operations, Hong Kong Times Square : “This collaboration goes beyond shopping and dining. But it is about creating a learning platform. That we get to share experiences and build close bonds.”
Mr. Yao Yuan
Mr. Yao Yuan, Principle Director of CRM and Lifestyle Project Director, Fosun, People’s Republic of China : “We both share a vision of delivering an outstanding customer experience on a global scale. It is undeniable that our cooperation with Siam Piwat will increase convenience and provide a greater experience for our customers.”
Ms. Yeo Mui Hong, Chief Executive Officer, ION Orchard, Singapore : “This partnership creates a strong and complete basis for creating greater value for our member customers. as well as helping to increase the attractiveness of our destinations.”
Ms. Kung Suan Ai, Director of Marketing, Pavilion Kuala Lumper, Malaysia : “This cooperation with Siam Piwat has resulted in mutual benefits for both parties. We are extremely excited. and also excited about new opportunities for future cooperation as well.”
Mr. Zamri Mamat, General Manager Marketing, Plaza Indonesia, Indonesia : “We offer special promotions and benefits that are beneficial to both our customers and the shopping center. We hope this partnership will have a positive impact on the overall business in the region.”
In addition, Siam Piwat has also collaborated with Alipay, Klook and Trip.com Group who believe in the group’s potential. From the proof of the number of tourists who visit and the spending amount of the customer base, which is the highest in the country Join us in providing a superior shopping and lifestyle experience for Chinese and global tourists.
Mr. Sittipong Kittipraphapong General Manager, Global Merchant Partnership, Thailand, Ant Group, owner of the Alipay payment platform. : “We are seeing very good signs of the return of foreign tourists to Thailand. Remaining one of the top destinations in the world, we work with local partners such as Siam Piwat and the Tourism Authority of Thailand. To promote Thailand as a destination of choice and increase visibility to make businesses in the country more well known. Siam Piwat and Ant Group share a mission to enhance the experience for tourists in Thailand through the use of digital innovation. We look forward to welcoming even more travelers together in the coming months. to create the Amazing Thailand phenomenon”
Michael Liu, VP, global shopping business, Trip.com Group World-class leader in online travel booking services: “Trip.com is ready to support the creation of the Thai tourism industry ecosystem to revive and grow again. Through working with strong partners like the Siam Piwat Group. To complete the experience for Chinese tourists and travelers from around the world.”
Klook Platform for booking activities and travel experiences. He also added that the collaboration with Siam Piwat creates a global ecosystem phenomenon, connecting with the Klook platform, which brings together quality travel activities and services in one place to provide experiences and services. the best to customers This will definitely help promote the tourism sector and the Thai economy as a whole.
“ONESIAM SuperApp” Connecting experiences and benefits to member customers Create growth for your business
Mr. Panthep Nilsinthop, Chief Executive Officer of Customer Experience, Siam Piwat Co., Ltd., said “ONESIAM SuperApp” is an important tool that helps create business growth. Because it is a large door to the shopping center in the chain. Enhance the experience for customers and at the same time It also helps support the business of partner merchants from various industries.
It is also the only shopping center application that offers the digital currency “VIZ Coins” for spending with businesses in the Siam Piwat Group. Including other stores Participating in the program
ONESIAM SuperApp has interesting features as follows:
SNAP & COLLECT
- Feature to accumulate spending by taking a photo of your receipt to receive VIZ Coins through the application.
Exclusive Benefits / Exclusive Experience / Exclusive Promotions
- Offering special privileges beyond anyone else Complete exclusive experiences for member customers, such as the Clash de Cartier campaign in collaboration with Cartier that created a buzz and became the talk of the town, especially with the launch of ONESIAM Travel Club, a lifestyle community. Luxury from the cooperation of world-class airlines leading hospital and partner networks both inside and outside the country
Luxury Chat and Shop
- Access a variety of trending brands such as Carlyn, Mardi, emis, LEGO anywhere, anytime. Through features like “Luxury Chat and Shop,” choose to shop for famous brand products, selecting special collections.
Since its launch at the end of 2021, ONESIAM SuperApp has successfully grown its customer base. From creative marketing campaigns that resonate with customers
If compared to the launch period, ONESIAM SuperApp has a growth rate of 102% with more than 1 million members increasing to 1.7 million and the number of Active members increasing almost 2 times, guaranteed by spending amounts. It has doubled to about 60,000 baht per person. The average amount spent per transaction is as high as 15,000 baht, higher than the average shopping center shopping standard.
In 2024, ONESIAM SuperApp is committed to providing services and privileges to the next level, expanding VIZ Coin beyond the retail business. Seamlessly connects the shopping experience in both the physical and digital worlds.
