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Sunday, April 28, 2024

Seven wristwatch collections unveiled at Mido Novelties Presentation 2023

A modern reimagining of Swiss-made timepieces

Mido rolls out not just one but seven luxury wristwatch collections at the “Mido Novelties Presentation 2023”.

With the name derived from the Spanish phrase “yo mido” for “I measure”, the Swiss watchmaker has delivered countless timeless watches with more than 100 years of perfecting watchmaking. For this year’s annual Novelties series, the brand has introduced seven luxury watch capsule collections for men and women, designed for everyday lifestyles with functionality in mind.

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