For the 17th year in a row, according to Omdia market research, Samsung was again the world’s No. 1 in the TV market due to the company’s focus on its premium lineup. With a line-up selling well such as Neo QLED, in 2022, Samsung QLED and Neo QLED can generate sales of 9.65 million units and have accumulated sales of 35 million units since their official launch in 2017.
In addition, Samsung is the leader in the ultra-large TV market, with a market share of 36.1% and 42.9% in 2022 for 75-inch and 80-inch TVs, respectively. occupying a market share of up to 48.6% of all sales. Importantly, Samsung is also the pioneer of new line-ups, especially in lifestyle groups such as The Serif launched in 2016 and The Frame, The Sero, The Terrace, The Premiere and The Freestyle
“The fact that Samsung has been a leader in the TV industry for over 17 years is the result of consumers’ continued love and trust in our products. We will continue this success. By creating a premium experience that goes beyond screen image quality,” said Cheolgi Kim, Executive Vice President of Display Business, Samsung Electronics Co., Ltd.
For 2023, Samsung is committed to developing immersive technologies that consumers want, and SmartThings is one of Samsung’s technologies that will bring seamless connectivity to any device inside. Home that comes with the highest level of security. so that users can control and create experiences that can be designed
