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Friday, May 3, 2024

Retail boss on how to adapt and live with Covid

Despite a spike in Omicron infections and a slower anticipated recovery pace for the economy, Yol Phokasub, chief executive of Central Retail Corporation Plc (CRC), believes the year of the tiger symbolises strength and bravery, which will lead to an upturn for the retail industry.

“I don’t know how long the Omicron variant will affect the market. We have to adapt and learn to live with it, as viruses can mutate,” he said.

CRC, the country’s largest retail operator, remains committed to expansion in 2022, as it has the previous two years despite the coronavirus outbreaks.

The company wants to focus on investment to strengthen its core businesses and ecosystem, said Mr Yol.

Mergers and acquisitions remain an important strategy for the firm.

STILL ACTIVE

CRC is set to spend 20-30 billion baht to expand its business this year. The…

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