Pivot Digital eyes next growth curve for retail

The retail industry is moving towards creating an immersive shopping experience and a metaverse platform, says Pivot Digital Pte, a Singapore-based digital consulting firm specialising in financial and retail technology.

“Digital transformation was yesterday. Now, innovation and excellence are critical for the next growth curve of corporations,” said chief executive Axel Winter.

Future trends in the retail business will be dictated by consumer preferences, which are evolving rapidly. Lifestyle experiences in physical retail locations remain important. Mobile applications will still play a role in bridging the online and offline shopping experiences, he said.

Retailers need to increase engagement in physical and online spaces,…