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Friday, May 3, 2024

Phuket bounces back

A family of tourists relax on Karon Beach, the longest beach in Phuket. The resort island expects to welcome 14 million visitors this year. (Photo: ACHADTHAYA CHUENNIRAN)

Phuket is targeting over 14 million international and domestic tourists with tourism-related revenue expected to exceed 200–300 billion baht by the end of this year, according to Phuket Tourist Association (PTA).

Phuket was hit heavily by the Covid-19 pandemic during 2020–2021 but tourists started returning once the Sandbox scheme kicked off in July, 2021.

Speaking to the Bangkok Post about Phuket’s tourism plan for 2023-2024, Rangsiman…

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