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Sunday, May 12, 2024

MullenLowe Singapore Takes Entertainment to a New Level of Immersion in the First Brand Campaign for PRISM+.

Singaporean consumer tech company PRISM+ has collaborated with creative agency MullenLowe Singapore to bring audiences a collection of bizarre, humorous and entertaining films in its first brand campaign. 

The films follow a typical TV viewer finding themselves lost in a world they have until now only been able to witness as a viewer. Whether it’s the intensity of a rock concert, the tension of a classic interrogation scene or the intimacy of homely cooking shows – yes, intimacy – each scenario creatively expresses just how PRISM+’s QLED TV and sound systems offer an unparalleled and immersive entertainment experience. This creative vision was brought to life by Thailand’s award-winning master of surrealist comedy, Wuthisak “Un” Anarnkaporn from FACTORY01, supported by post-production outfit THEQUIETLAB Singapore and Bangkok.

“As a fast-growing company, we are constantly…

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