34.2 C
Bangkok
Thursday, May 2, 2024

Meta to Release New Graph API and Marketing API • Thumbsup

Meta announced the Facebook Graph API v14.0 and Marketing API v14.0, a system that connects to Meta’s tools and platforms and facilitates access to apps. As for the Meta API update this time, it could be significant. Of course, most of them involve various developers. But it may have effects in different ways. for general users as well

However, the question remains whether the application will use Meta’s data in a negative way, such as using personal data for various purposes. or sharing Facebook user data with third parties, Meta replied that they can revoke access to third-party apps. If that happens, and Facebook’s system has been doing this for years.

But such guarantees don’t seem reliable enough to make users trust them, Meta recommends. ‘Access check’ to identify relevant technology providers This will help Meta know that each app (Third Party) uses which aspects of the user’s information to use.

Meta is also adding new tools to the Business Manager Marketing API that will give businesses more visibility into apps used to manage their business assets. make it possible to manage Access to tools better than before

Meta also added ‘Transaction’, ‘Marketing’ and ‘One-time password’ It is a message template option via WhatsApp Business Management API and WhatsApp Manager UI, and added support for setting up and editing in the Post Conversion Optimization process.

including adding features to use the story ‘Authorization’ For accessing both Like and Post users data via Graph API.

Previously, Meta has announced an update on how to access and use User_likes and user_posts via Graph v11.0, which will allow parents to control the safety of third-party apps via Facebook.

“From today onwards Use cases that require permission It includes parental access controls for users under 18, and parents are encouraged to review apps. who come to analyze behavior or preferences in use to reduce the potential risks for minors as well.”

In terms of the timeline that the Graph API and Marketing API updates are divided into

Graph API

  • May 5, 2022: Graph API v6.0 is deprecated and removed from the platform.
  • August 4, 2022: Graph API v7.0 is deprecated and removed from the platform.
  • November 1, 2022: Graph API v8.0 is deprecated and removed from the platform.

However, in order to avoid disruption to back-end functionality, Meta has moved all platform data to the latest API version. launched and you can check your information at migrating

Marketing API

  • February 23, 2022: Marketing API v11.0 is deprecated and removed from the platform.
  • August 9, 2022: Marketing API v12.0 is deprecated and removed from the platform.

In addition, Meta has added functionality to target connections for ads. This allows marketers and brands to segment their audiences based on how their accounts are connected to our business. You can choose audience segments based on whether they are connected to your Page or app.

Source: developers.facebook.com

Source

Latest Articles