SAN FRANCISCO: Meta, owner of Instagram and Facebook, on Tuesday said it will stop allowing advertisers to target ads at teens based on gender, as it fights accusations that its platforms are harmful to young users.
Beginning in February, the social media giant said advertisers, the source of the company’s massive revenues, would only be able to use age and location when targeting ads at teens globally.
In another break with practice, a teen’s previous activity on Meta-owned apps will no longer inform the ads they see, the company said.
In a blog post, Meta said that the changes came because it recognizes “that teens aren’t…
