B2B music streaming and technology specialist Tuned Global has partnered with Thailand’s largest media and entertainment conglomerate, GMM Grammy, to launch Plern, the country’s first localized streaming app.
Powered by Tuned Global’s turnkey music streaming technology, the companies behind the app say that it “expects to attract five million monthly active users within the first year”.
The app provides a free, ad-supported option as well as a subscription tier, with the premium version offering lossless audio which will come in early 2022.
The app will also feature exclusive multimedia content from local artists and early-bird purchase or discounts for upcoming concert and music festival tickets.
Other built-in features include listening recommendations and auto-generated playlists powered by Musiio’s artificial intelligence technology.
Collaborative user playlists, live…
