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Wednesday, May 15, 2024

Local sector set to grow by 30% amid election bump

Political parties organise campaign events for the upcoming general election at City Hall in Bangkok.  Apichart Jinakul

Thailand’s event management industry is expected to grow by 25-30% to reach 16-17 billion baht this year as both the government and private sectors are rolling out events, particularly related to election campaigns.

According to Upathum Nisitsukcharoen, president of the Event Management Association, spending on organised event management is expected to exceed 9 billion baht in the first half this year, a 30% increase, up roughly 2 billion year-on-year.

Half of the increased spending stems from national election campaigns and events, while the remainder comes from meetings, incentives, conferences and…

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