BANGKOK, THAILAND – Media OutReach – 3 May 2023 – Liverpool FC are delighted to extend their current partnership with Central Retail Corporation (Sports) (CRC Sports), the club’s Official Retail & Licensing Partner in Thailand, for a third term.
The long-standing partnership is now into its 8th season with the new renewal period adding a further 5 years to the successful collaboration.
CRC Sports are Thailand’s leading multi-format, multi-category and omnichannel retailing platform with a diverse retail portfolio. Starting as a small shophouse in Bangkok they have a history of over 75 years in Thai Retail and will continue to manage LFC’s branded portfolio in the region on and offline.
Working with CRC Sports has seen incredible growth for the club in the region giving Thai supporters access to the Reds official Nike and own brand merchandise. Since the partnership began the…
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