LG Electronics (Thailand) Co has introduced its line-up of flagship laptop products, dubbed “LG Gram”, for the first time in Thailand.
Jeerapa Kongswangwongsa, the company’s vice-president of business solutions for Indochina, said LG is aware that young consumers’ lifestyles are full of creativity, confidence and modernity, leading them to expect both quality and efficiency from the products they purchase. She said LG Gram is well-positioned to serve those needs, with cutting-edge design and technology.
Ms Jeerapa said the company is confident that LG Gram will be well-received by Thai consumers. The introduction of these new laptops is expected to contribute 70% growth to the company’s PC product group and increase overall sales of LG’s IT products by 10% in 2023.
The company aims to sell 2,500 units of the model this year.
Ms Jeerapa said the company sees a…
