Let’s Get To Work, SEEK Asia’s latest campaign, has been launched in six countries: Thailand, Malaysia, Singapore, Indonesia, Philippines and Hong Kong, covering digital channels, OOH, social media. and public relations Focus on communication that builds morale and encourages job seekers to pursue their dreams. to find the right job This campaign is a continuation of a major brand rebranding that began in late 2020 and is another important step that represents a continuous business strategy adjustment. Through the stance of JobStreet (JobStreet) and JobsDB (JobsDB) who want to be more than a job search platform. and want to be a medium to help entrepreneurs find the right job seekers and job seekers find jobs that they like
This campaign aims to mitigate the impact of the COVID-19 situation. As a result, the unemployment rate skyrocketed to about 81 million people in Asia. and causing many job seekers to still not be able to find work The epidemic has also changed the attitudes workers have to work, meaning that most workers have turned their attention to workplace needs. working style and type of work until leading to a current known as “Great Resignation,” a new term coined by Texas A&M University assistant professor of management Anthony Klotz, explains the trend. There are reasons why even the most experienced workers quit in search of a more meaningful new job.
Jane Cruise-Walker Chief Marketing Officer, Seek Asia, said, “The COVID-19 crisis affect causing widespread employment interruption including reductions in working hours and salary reductions. At the same time, many people reconsider their personal goals as to what to expect from work. Today’s job seekers’ goals are no longer solely focused on compensation. But job seekers are looking for fulfillment. balance between work time and personal time And career advancement, so many companies have to adapt to the new world of employment and work, SEEK Asia has launched the Let’s Get To Work campaign to motivate job seekers to find jobs at like Our platform makes it easy to find new job opportunities that are relevant to your interests. And as a working partner that helps inspire the new generation of workers. and empower them to be the protagonists of their own career paths.”
The Let’s Get To Work campaign has invited influencers and celebrities from across the region to join the campaign, including Singaporean actor Sharon Au, Malaysian comedian Harith Iskander, Gerry. Indonesian blogger Girianza, Filipino actress and chef Marvin Agustin, Hong Kong-based fitness business owner Charles Ng. and Teacher Ann Warinthorn Euasinthorn, a Thai English tutor. to gain greater access to the job market of each area
In addition, in 2022 SEEK Asia will launch the largest technology job fair in Asia. It aims to match thousands of tech jobs to hundreds of thousands of applicants. to accelerate digital transformation It allows job seekers to find new job opportunities with more technology-driven companies.
Peter Bithos, CEO of SEEK Asia, said, “SEEK Asia is the largest and most trusted job search platform in Southeast Asia. Our goal is to grow 4X in the next 5 years and expand our platform to more than the platform we know today. We are empowering businesses by investing in people, innovation and technology. For our Let’s Get To Work campaign, we engage and help inspire job seekers to find jobs that mean more to them. The choice of job seekers on our platform will help attract more entrepreneurs to the right candidates on our platform. The Let’s Get To Work campaign is an important part of SEEK Asia’s commitment to job seekers and entrepreneurs. This campaign is just the beginning of our development plan.”
for the launch of this campaign in Thailand Miss Pladda Dejrat Wiboon Country Manager, Jobs Recruitment (Thailand) Co., Ltd., said, “After the COVID-19 crisis Begins to unfold JobsDB as Thailand’s leading job search platform. We want to build morale for both entrepreneurs who may be more or less affected by this crisis. Including job seekers who may not have found the right job. to return to the job market again We communicate this campaign through many influencers, such as Teacher Ann Warinthorn Euasinthorn, a famous tutor, Moo Ping-Supachai Boonkrachang, a security guard famous on TikTok, Camp-Manaswee Prasitthira. Wat good young artist and Mr. Num-Panat Limpakarn from The Hunters, share personal experiences that will help awaken everyone’s energy and move forward together by JobsDB (JobsDB ) Hopefully we can be a medium to help entrepreneurs find the right job seekers. and job seekers find jobs that they like This could be an important step and a starting point on the path to success.”
Follow the story of awakening, awakening, inspiring you to want to get up and follow your dreams and take another step forward to find the right job. Experience the lives of Thai influencers at https://jobsdb.me/Letsgetwork
