The Royal Thai Army is boycotting Lazada in the latest reaction following an advertisement deemed offensive to Thailand’s monarchy, which disappeared from TikTok shortly after it was uploaded last week.
Thailand’s Army Chief has banned e-commerce giant Lazada from delivering packages into army premises, but says that soldiers still have the freedom to buy products from Lazada if they so wish, so long as they pick up their packages outside army premises. So it’s a more an ‘inconvenience’ than a real ‘boycott’.
Last week, Lazada and two influencers were thrown into the fire for an advertising campaign deemed offensive to disabled people. Royalists said the video mocked a member of the royal family, HRH Princess Chulabhorn, who has Lupus and uses a wheelchair.
The video was deleted, and Lazada and the advertising agency apologised, but the issue failed to disappear with…
