An annual report jointly released by the Korean Foundation for International Cultural Exchange and the Ministry of Culture, Sports and Tourism, revealed consumption of Korean cultural contents rose in all categories — beauty, drama, fashion, entertainment show, game, animation, publication — in 2021.
Some 61.1 percent of all respondents who said they enjoyed Korean content said they consumed more Korean dramas, movies, entertainment TV shows and games in the last year compared to the previous year. In the 2020 report, some 58.5 percent said they consumed more Korean content over the previous year.
The respondents said online platforms were the main media through which they consumed K-drama, K-pop and other TV shows. However, Netflix dominated the streaming of movies.
“Online consumption of contents has become more common, which served as a major factor leading to global consumption…
