SEOUL (REUTERS) – From petitioning to save forests to raising cash for disaster victims, a growing army of K-pop fans worldwide has emerged as the latest force in the global fight against climate change.
Young and tech-savvy, K-pop lovers have used their social media power to take up political causes, including mobilising funds for the Black Lives Matter movement in the United States last year and supporting Thailand’s pro-democracy protests.
But the group is now increasingly vocal on climate change.
“K-pop fans are mostly millennials and from the Gen-Z generation – we want to fight for our future,” said Indonesian student Nurul Sarifah, 21, who set up the Kpop4Planet movement in mid-January.
Using social media, it aims to become a platform for like-minded K-pop fans around the world to discuss and raise awareness on climate-change issues affecting their home cities, said Sarifah,…
