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Friday, May 3, 2024

Iconsiam gurus set for digital revolution

Ariya: ‘Opportunity in crisis’

Siam Piwat, owner and operator of the world-renowned Siam Paragon, Siam Center, and Siam Discovery, and a joint venture partner in Iconsiam and Siam Premium Outlets, has announced a strategic digital transformation for which a world-class consultancy and tech guru Ariya Banomyong have been hired.

The transformation is aimed at reinforcing its leadership and innovation in world-class destination development.

They will help elevate the company’s capabilities to deliver different and unique omnichannel experiences to customers around the world. As a part of this, two senior executives have been appointed to spearhead the company’s initiatives to advance its strategy for sustainable business growth by co-creating shared values and joining forces with world-class suppliers and…

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