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Monday, April 29, 2024

Hype Train Group Inks Licensing Deal With Universal Music Thailand

Back row, l to r: Minymynx, Hype Train GM Narabordee Sriroengla, Hype Train CMO/CFO Vharittha Chankwang, Hype Train CEO Nino, UMG EVP of market development Adam Granite, UM South East Asia CEO Calvin Wong, UM Thailand executive consultant Pat Jareeyatana, Seeda TheVillain, and Don Kids. Front row, l to r: IceAce, Sprite, GuyGeeGee, OG Bobby, Tamp, and Eskiimo. Photo Credit: Parnthep Suriyan

Universal Music Group (UMG) has officially inked an expanded partnership agreement with Bangkok-headquartered record label operator Hype Train Group.

Hype Train (which launched in late 2020 with Universal Music Thailand as its “exclusive distributor”) and the major label unveiled the bolstered pact this morning. Under the retooled deal, Thai hip-hop producer and Hype Train CEO Krerg Chankwang, known professionally as Nino, “will head the label and be fully responsible for all of its signings…

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