BANGKOK (The Nation/Asia News Network): A TikTok clip that was supposed to be funny and encourage shoppers to buy clothes on Lazada backfired and resulted in many netizens boycotting the shopping platform instead.
The controversy was sparked when a clip created by transgender influencer Aniwat Prathumthin aka Nara Crepe Katoey hit the net to promote Lazada’s 5.5 sale.
Lazada Group was founded in 2012 and fast became a leading e-commerce platform in South-East Asia, with operations in Indonesia, Malaysia, the Philippines, Singapore, Vietnam and Thailand.
In fact, it became so popular in Thailand that Alibaba Group bought its operations here and made it the regional flagship for Alibaba Group.
Aniwat, who made a name for herself by campaigning against the lese majeste law, sparked an uproar when…
