The Impact of Telecommunications on Social Commerce Trends in Thailand
Telecommunications has become a significant driver of social commerce in Thailand, shaping the way businesses and consumers interact in the digital marketplace. The rapid growth of telecommunications infrastructure, coupled with the widespread adoption of smartphones and the internet, has created a fertile ground for social commerce to flourish in the country.
In recent years, Thailand has seen a surge in the use of social media platforms for commercial activities. This trend is largely driven by the country’s robust telecommunications sector, which has made it easier for consumers to access the internet and engage in online shopping. According to a report by the Electronic Transactions Development Agency (ETDA), Thailand’s e-commerce market value is expected to reach THB 3.06 trillion by 2022, with social…
