The founder of the Hello Colour, a social impact design lab, is giving the city’s minority talent a place to create for positive causes
Sravya Attaluri was born in India, but moved to Hong Kong at age eight and, naturally, considers herself a Hongkonger. Yet, throughout her career as a graphic designer for some of the city’s top agencies, Attaluri witnessed firsthand how non-Chinese Hongkongers, particularly those of colour, are treated differently in professional contexts. She also found this issue was exacerbated by being female and that progressive ideals were consistently throttled.
These experiences partly laid the groundwork for her to found Hello Colour, a design lab that focuses on working with clients and brands that specialise in driving social impact; the company also places importance on hiring ethnic minorities in Hong Kong. In addition, Attaluri has been…
