In an era where people search for business information through Google, many of the modern business owners have to check in, pin and clearly fill out information about their products and services on Google Maps to increase their chances of finding and accessing products and services. More easily, the Google system itself has more than 1 billion monthly active users worldwide. Including reviews of products and services when they have already used the service. This increases the chances of your brand reaching new users. get more
moreover The posting of millions of reviews happens 24 hours a day, making the organization of information on Google Maps always more accurate and accurate. because if searching for a route Recommended review or displaying erroneous information It becomes a major problem in the reliability of the back-end system itself.
However, Google has launched a tool called Google Business Profile for the owner of the product And real users can come in to provide information and review what is right for both sides. partly to prevent important places It has been targeted in the infringement of rights in both important government locations. or private places of the people which the various requirements It is an important condition that both Google employee training content and Google’s machine learning algorithms are identified in order to detect content that violates policies. and to make Google reviews truthful and helpful to users.
Maintaining the accuracy and reliability of review posts
Google allows users to participate in reviews on business posts. One thing business owners have to be aware of is to regularly check for violating reviews via Google Maps themselves. Even if the system has AI to help check, if the content is in Thai or jargon, there may be errors. If you encounter a problem, you can report it to the staff via the link. Google Support and Report inappropriate content which will have a team of officers to receive notifications of inappropriateness and remove the review to the business owner within 24 hours.
In this regard, the content that the officer will be notified and corrected must come from 3 problems:
- content of the review: Inappropriate or irrelevant?
- Reviewer’s account: Does the Google Account have a suspicious history?
- location: Has there been any suspicious activity, eg received an exceptionally large number of reviews within a short period of time? or has just been mentioned in the news or social media that it might make people want to write deceptive reviews.
When faced with issues with Google’s systems, business owners should be prepared to: Update and check regularly Including checking reviews that users come to write posts express feelings Or how do you think about our shop? To be developed and improved to be correct always
