The well-known Family Mart stores, a cornerstone of the local retail landscape for over 30 years, are set to be rebranded as Tops Daily in the heart of Thailand.
The decision made by the Central Retail Corporation PLC (CRC) projected completion by the end of this year will bring an end to an era as it follows a decision to streamline its retail operations under one unified banner.
The strategic decision by CRC is fuelled by the impending expiration of their franchise contract for the Family Mart brand in Thailand, due in 2023, stated Maytinee Phisutsinthop, who holds the position of chief operating officer at Central Retail Corporation PLC.
“This change will unify and strengthen the CRC’s convenience store business by bringing Family Mart stores in line with its other consumer-oriented Tops Daily stores.”
This transformative journey for the retail giant has already…
