Following its business restructurings and exits from some key auto markets like India, Brazil and Russia to simplify operations, Ford Motor Co. recently announced an investment of $900 million (USD) in Thailand to strengthen its production base in the country. This development is in line with the company’s new business priorities aligned under the “Ford+” strategy that is set to strengthen its position in the Asia-Pacific (APAC) region, says GlobalData, a leading data and analytics company.
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Exit from India makes Thailand as the largest production base for Ford in Asia. The company has two production plants with a cumulative capacity of more than 270,000 units annually. The investments are aimed to modernize facilities, strengthen supply chain, enhance domestic operations and increase capacity utilization to support the domestic and…
