Divine destinations: Thailand’s tourism authority paves way for spiritual sojourns

The Tourism Authority of Thailand (TAT) is gearing up to host an event that aims to promote 12 religious tourism routes across the country. This initiative seeks to stimulate tourism and boost revenue by catering to tourists who seek religious activities or follow a spiritual path.

Yuthasak Supasorn, the Governor of TAT, shared data from the Ministry of Commerce revealing that religious tourism generated an impressive revenue of up to 10.8 billion baht in 2019. This highlights the immense potential for faith-based tourism to experience significant growth. Projections suggest that the global economic value of this sector will triple within the next decade, soaring from over US$13.7 billion in 2022 to US$40.9 billion by 2033.

The TAT governor emphasised that the project aims to provide valuable and meaningful tourism experiences. This includes…