The future of Thailand tour packages hangs in the balance as safety concerns plague the minds of tourism operators in China. They forecast that tourism levels might only return to pre-pandemic figures by 2025.
Tourism bookings take an immediate hit whenever safety incidents occur in Thailand, and Chinese social media plays a significant role in the rapid dissemination of such news, according to Yu Ping, Southeast Asia manager at Shanghai Wan Guo International Travel Service.
“The sluggish Chinese economy is also causing a dent in the sales of tour packages that target the middle class,”
Highlighting the steady sales rate of tailor-made tours for upscale travellers. As a result, many operators have pivoted to domestic groups, which currently have more appeal than international travel.
Ping made these comments at the Association of Thai Travel Agents’ roadshow in Shanghai and…
