Pattaya’s hotels and those in neighbouring provinces have seen a dip in occupancy rates during the Wan Lai Songkran festival. This downturn has prompted hoteliers to critique the promotional strategy for the extended 21-day Songkran celebration.
Morrakot Kuldilok, head of the eastern chapter of the Thai Hotels Association (THA), projected that the occupancy rate in Pattaya would touch 70% over the weekend. This expectation is due to the Wan Lai, a late Songkran celebration, taking place in several areas from April 16 to 21, including Bang Saen, Na Kluea, and major Pattaya shopping centres. This figure marks a decrease from the over 90% occupancy experienced during the peak travel period on April 13 to 14.
Morrakot also stated that hotels could anticipate a surge in last-minute bookings over the weekend. The Wan Lai festival attracts many young…
