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Commerce chief gets tough on counsellors
Commerce chief gets tough on counsellors
Jurin threatens to recall laggards
Commerce Minister Jurin Laksanawisit has threatened to move Thai commercial counsellors in foreign countries back to Thailand if they fail to function as salespeople to boost shipments and tackle hurdles for exports.
Mr Jurin is preparing working policies for all directors in the Office of Thai Trade Centers and commercial counsellors in 58 offices around the world, aiming to promote Thai exports despite the pandemic.
“As the pandemic is improving and vaccines are being produced, commercial counsellors need to adjust their export plans to expedite shipments,” he said.
“The ministry is working on indicators to measure the performance of each commercial counsellor in foreign countries in selling the country’s products. Handling trade…
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