Climate-tech founder Max Song on how a Nasa internship inspired intergalactic goals

Like what AI is in 2023, “NFT” was the buzzword of 2021—until it wasn’t. The bubble burst, and the prices of these non-fungible tokens—unique digital assets—came crashing down.

For Hong Kong-based founder Max Song, this was a moment we entered the Trough of Disillusionment on the Gartner Hype Cycle. But while NFT developers may have failed at their experimentations and implementations of the tokens, Song says it doesn’t erase the great potential of the underlying blockchain technology.

Song, who started climate-tech company Carbonbase to build one of Asia’s leading carbon registries, believes that NFTs can incentivise…