Chinese tourists still prefer Thailand despite visa exemptions

Despite increasing competition from countries offering visa exemptions to Chinese tourists, Thailand’s tourism industry remains secure due to its dominant market share and increased expenditure per trip, according to the country’s Tourism and Sports Ministry. Countries such as Kazakhstan, Maldives and Sri Lanka have started offering visa exemptions for Chinese tourists, yet Thailand continues to be the preferred destination, said Sudawan Wangsuphakijkosol, the Tourism and Sports Minister.

Thailand’s appeal lies in its varied tourism options, which include nature, historical sites and beaches. Despite a slower-than-anticipated travel demand, the visa-free policy is anticipated to generate momentum into the following year with growing flight traffic. The ministry intends to focus on establishing new flights connecting second-tier…