Buy now pay later brand Atome names Thailand lead

Buy now pay later brand Atome has appointed former entrepreneur Poompong Tancharoenphol to lead its operations in Thailand. Tabcharoenphol (pictured) said that his immediate focus will be building the brand’s local partnership, HR, marketing, and operations team to better support its merchant partnerships and enable their success. “COVID-19 is a big test for the Thai retail sector, which needs all the support it can get. Through new partnerships and digital commerce innovation, buy now pay later can play a big role in powering the retail sector’s economic recovery,” he added.

Prior to joining Atome, Tabcharoenphol was the Thailand country head for fashion eCommerce platform Zilingo, where he led a team of over 100 employees; according to his LinkedIn. Tabcharoenphol also has over 15 years of international experience in venture capital and leading B2C and B2B fashion and…