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Sunday, May 5, 2024

Businesses urged to embrace potential of AI technology

Pictured from left are Mr Wiboon, Mr Chai and Mr Dhanawat, the panel speakers at the forum. Varuth Hirunyatheb

Artificial intelligence (AI), in particular generative AI, can create new opportunities, transform industries with a new business model, and empower new ways of working with a digital co-pilot, but its utilisation and development should be based on responsibility and governance to ensure it will not be used inappropriately, say IT industrialists.

Dhanawat Suthumpun, managing director of Microsoft Thailand, said there are several technologies that have changed the world, ranging from the internet and mobile…

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