Brother Commercial Thailand, the local unit of the Japanese printing tech firm, has set a fiscal 2021 growth target of 8% because of rising demand for single-function and medium-sized printers, as well as expansion to a subscription model.
“We have seen a rapid change in the behaviour of consumer and corporate customers during the pandemic,” said Teerawut Supapunpinyo, managing director of Brother Commercial Thailand.
“Consumers are spending more time at home, so they demand entertainment as they observe social distancing measures.”
For fiscal 2020, which closes at the end of this month, Brother expects to see revenue growth of less than 1%, or about 12 million baht more than its revenue…
