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Sunday, April 28, 2024

Bangkok Post – Thai business leaders must embrace AI now

Getting started is not hard or expensive, and local startups are available to help

Every once in a while, you listen to someone who changes how you see or understand something important. I had the chance to learn from Amir Goldberg, a professor at Stanford University Graduate School of Business, and he did just that.

Like many leaders lately, I have been encouraging the use of artificial intelligence (AI) and trying things out, but I believe the time for casually testing possibilities is over. There is a challenge.

Prof Goldberg described the situation as the train having left the station: You cannot refuse to jump to get on board, nor can you choose to get off. In…

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